Category: Plastic Surgery Marketing

The Aesthetic Society, formerly known as the American Society for Aesthetic Plastic Surgery (ASAPS), is one of the world’s leading organizations devoted exclusively to aesthetic plastic surgery and cosmetic medicine.
It represents board-certified plastic surgeons who specialize in aesthetic procedures of the face, breast, and body. The Society is recognized for setting standards in patient safety, continuing education, and ethical practice across the specialty.
To advance the science, art, and safe practice of aesthetic plastic surgery through:
By connecting surgeons, researchers, and educators, The Aesthetic Society strengthens the field’s credibility and helps ensure patients worldwide receive care guided by skill, safety, and professionalism.
Joining The Aesthetic Society connects board-certified plastic surgeons to the highest standards in aesthetic education, safety, and professional growth. It’s one of the most respected affiliations in cosmetic surgery—recognized globally for advancing ethical, evidence-based practice.
Even for aesthetic practices and med spas led by surgeons, staying informed about The Aesthetic Society’s research and training opportunities helps align daily practice with the gold standard in aesthetic medicine.
Membership in The Aesthetic Society is by application and invitation for board-certified plastic surgeons who meet the Society’s standards in training, ethics, and patient safety.
The Aesthetic MEET (formerly The Aesthetic Meeting) is the premier annual event hosted by The Aesthetic Society. It brings together leading plastic surgeons, educators, and aesthetic professionals from around the world for four days of advanced education and collaboration.
The upcoming meeting will be held May 14–17, 2026, at the Boston Convention & Exhibition Center.
Beyond its flagship meeting, The Aesthetic Society also hosts smaller symposia such as Aesthetic Interactive, Facial & Rhinoplasty meetings, and The Aesthetic Cruise, offering targeted learning experiences throughout the year.
Attending The Aesthetic MEET keeps members and their teams at the forefront of aesthetic innovation, safety, and patient care excellence.
Yes. The Aesthetic Society was formerly known as the American Society for Aesthetic Plastic Surgery (ASAPS). The organization rebranded to reflect its modern, global focus on aesthetic innovation and education.
Membership is limited to board-certified plastic surgeons (ABPS or RCPSC) who demonstrate advanced training, experience, and ethical standards in aesthetic surgery. International membership is available for qualified surgeons outside North America.
While membership is exclusive to surgeons, non-surgical professionals can access education through AlliedPro® programs, offered during The Aesthetic MEET and select symposia.
The organization publishes the Aesthetic Surgery Journal (ASJ) and ASJ Open Forum, both peer-reviewed journals featuring research, case studies, and advancements in cosmetic and reconstructive techniques.
You can explore conferences, CME courses, and member education at theaestheticsociety.org, which lists current meeting schedules and training resources year-round.
Just as The Aesthetic Society sets the benchmark for ethics, education, and innovation in aesthetic surgery, ClinicGrower helps practices grow with the same commitment to integrity and excellence.
Our work aligns with the Society’s mission—supporting evidence-based growth, patient safety, and long-term trust between providers and patients.
How ClinicGrower supports that vision:
ClinicGrower empowers aesthetic professionals to grow sustainably—building practices that lead with trust and expertise.

Bref McHugh is a seasoned entrepreneur and visionary business builder. As the co-owner of ClinicGrower, he spearheads the #1 Growth Marketing agency for medical and aesthetic practices in America.
We’re trying to make growing your medical, dental, or aesthetic practice a whole lot easier, quicker, less stressful, and more fun!
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